15. September 2011 · Comments Off · Categories: Cupcakes and Food

How To Start A Cupcake Business- 5 Steps to Creating Long Term Success As A Cupcake Entrepreneur

If the thought of a cupcake makes you smile and you find yourself creatively inventing new designs and flavors then you have found your passion. People who create a business from something they love tend to be more successful and much happier. Starting a cupcake business is very exciting and the timing is perfect as today cupcakes are more popular than ever.

They are in high demand for wedding cakes, birthdays, anniversaries, office events and practically every occasion you can imagine. Gourmet cupcake shops are opening up in every major city as many people who previously would have supplied a cake or desert at their special event are now using cupcake displays instead.

However there are several important steps you must take to transform your passion from a hobby to a cupcake business.

It is logical to begin with determining your business strategy. The first thing to decide is where you think it would be most appropriate to run your business. Will it be a store front or do you plan to operate from your kitchen at home and make deliveries in person or by mail? A store front will require a location with heavy foot traffic, whereas a commercial or home-based kitchen location will require different types of marketing to build visibility and therefore your customer base.

Once you determine where you want to open your business you will need to write a business plan. A business plan is a formal presentation that includes start-up costs, marketing, overhead and projected earnings.

Make sure the plan is presented in a professional way that is still easy to understand, especially if you intend to pursue investors or need finance,either when initially starting out, or in the future if you want to expand your business.

Your next step is to apply for your permits and licensing. This includes creating a corporation, LLC or registering your business as a DBA (doing business as). The creation of food products is generally regulated by the state and local authorities so depending on where you live, your cooking space may be required to pass an inspection by the Department of Health. You may also be required to maintain a standard recipe for product labeling purposes.

At this point you are ready to fine tune your recipes and designs. This may be the easiest step because your passion is what got you to this point in the first place. Customers love baked goods that are made from scratch. There is also a growing market for gluten-free products, organic baked goods and healthier desserts. Regardless of how cute and creative your designs are, they must taste good to create return sales. Start with a limited menu and welcome any customer feedback as this will help ensure your success by providing the what your market dictates.

The final step to get your cupcake business off the ground is successful marketing. You have to get your cupcakes in front of customers. Take samples to local businesses, set up a table at events, fairs and farmer’s markets. Think about advertising in your local paper or create a colorful flyer that show pictures of your cupcakes and their prices.

If you are marketing on the Internet you will need a website with good SEO qualities to get your business ranked high in the search engines.Your website could start off as an information only site and as your business grows, progress to a full ecommerce site where customers can order their cupcakes online.

The great thing about starting a cupcake business is that you can start small, baking from home. Then as your business grows you can decide whether you would like to expand by opening a cupcake shop and selling your cupcakes direct to customers or remain a home based business. The choice is yours!

 

Linda Gibson is passionate about baking cupcakes and loves to share her tips on how to start a cupcake business. To find out more information including how to receive a FREE recipe book and cupcake profit calculator visit http://yourcupcakebusiness.com.

09. September 2011 · Comments Off · Categories: Cupcakes and Food

Food Dehydrator Recipes

The gardens we planted when I was growing up yielded more than enough for our families and friends and even some to sell when they were at the peak of the season. The rest of the items we froze, canned or used a food dehydrator to allow us to enjoy the taste of those fresh foods when the garden was not producing. Sometimes they tasted better than when we were eating them fresh.

By utilizing dehydrator recipes you will be assured all of the treats you are making or have given to your families are nutritious. You can generally find a cook book just for food dehydrators.

The explanation and why I suggest having recipes is actually because they all have been tested so anyone can trust they can make and serve the foods that are dehydrated with more confidence. As you get more efficient with your food dehydrator you can experiment more on your own which will lead directly to coming up with some really unique and great recipes to share with your friends and family for generations to come.

Dehydrator recipes do not need be costly or tough and give a choice for you to pick your foods or purchase your foods at the height of the season when they are usually ripe and have the best taste.

With your recipes you’ll know just what to get or blend for your personal faves and for the best tastes in your munchies or treats.

If you have kids you know getting food ready for them can be challenging to do if you want to give them munchies that are home made yet healthful. One of the easiest foods that most mums can make and give to their kids is dehydrated foods.

However, how can you prepare this sort of food and how can you begin with this good way of preparing treats? A food dehydrator is a good choice and will save some time and money.

Think about selecting about 1000 watts for each of your 10-15 trays installed into the food dehydrator.

When selecting a food dehydrator stick to the names brands that have already performed nicely in the industry like Nesco. You can’t fail with large firms that you might need to get your purchase amount back from if you accidentally make the wrong size dehydrator purchase.

Also these companies pack your food dehydrator with great and convenient how to use manuals to make your life much simpler when you get your unit home.

Find a dehydrator that will meet your needs and go produce shopping. You will be amazed at how easy it will be for you to create quick, nutritious and easy to carry snacks for you and your family. They even make good gifts so think gift giving when you are preparing your dehydrated foods.

Marjorie J McDonald experienced growing up in a gardening family. Each and every year a large garden was planted and all extra food was sold, frozen, canned or dehydrated so the extra foods lasted all thru the year. Creating food dehydrator recipes was especially fun for her family to do.

Marjorie is a writer who specializes in cooking and creating recipes for dehydrating foods. You can check out her latest website at
Food Dehydrator Recipes, where she provides unbiased reviews and buying advice for a range of dehydrators, including the Nesco Food Dehydrator and many more successful food dehydrating tips.